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Promotion of Industry Body

Wazir collaborated with the industry body – DMA (Denim Manufacturer’s association) and conducted extensive primary and secondary research with denim stakeholders. Wazir submitted a comprehensive report to the client which detailed the demand supply mapping, current product trends and strategic roadmap for denim industry of India.

Project Background DMA is associated dedicatedly towards the promotion of the country’s denim industry. DMA commissioned a comprehensive market study on the Indian Denim industry and engaged Wazir Advisors to conduct the same.
Scope of Work
  1. Wazir conducted extensive secondary and primary research with denim stakeholders to map the following:
    1. Global market scenario
    2. Demand supply analysis of denim fabric, denim garment, and denim retail market in India
    3. Product trends
    4. Trade analysis of denim fabric and garment in India
    5. Positioning of India vis-à-vis other key denim suppliers on different parameters
  2. Developed a strategic roadmap for the Indian denim industry
Result Delivered Wazir submitted a comprehensive report to the client which detailed the demand supply mapping, current product trends, and strategic roadmap for the denim industry in India.